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Hum for your Life: Online sound therapy
- Jack Dicker
- Jan 29
- 4 min read
Updated: Feb 18
Online sound therapy.
Watch the video now to see the full website in action.
Type of business
Sound therapy, vocal toning, and holistic wellbeing.
Wix features used
Custom website design
Membership platform integration
Private access pages for exclusive content
Automated booking system for 1-to-1 services
Subscription-based pricing plans
Dynamic content pages for structured programs
Mobile and tablet responsive design
Packages used
This project was delivered through my Brand Identity, Branding & Guidelines, and Digital Presence packages, ensuring a seamless transformation for Hum for Your Life when offering online sound therapy.
Introduction to Hum for your Life
Carolina created Hum for Your Life as a space where people could explore the power of sound therapy and vocal toning to improve their wellbeing. She had already been offering 1-to-1 client sessions, but wanted to expand her impact by building an online membership platform that made sound healing more accessible while still maintaining a personal connection with her audience.
Brand Identity: Laying the foundations
For Hum for Your Life, the Brand Identity Process was the first step in shaping a clear and structured direction for the business. Carolina's work is deeply personal, rooted in holistic healing and the power of voice, so the brand identity needed to reflect trust, transformation, and accessibility.
Through this process, we worked to define:
Core values – Establishing Hum for Your Life as a brand focused on empowerment through sound healing, ensuring an inclusive and welcoming environment.
Offerings – Structuring Carolina’s services to clarify the distinction between 1-to-1 coaching, workshops, and the membership platform.
Key messages – Developing consistent messaging that helps visitors immediately understand the benefits of sound therapy and how to engage with it.
Brand tone of voice – A warm, calming, and inviting voice that reflects Carolina’s own approach to vocal toning and holistic wellbeing.
Press kit – Creating brand assets that reinforce the identity of Hum for Your Life across different marketing channels.
Competitor analysis – Understanding how sound therapy is positioned in the wellness space and identifying ways to highlight Carolina’s unique, voice-led healing method.
Market positioning – Defining Hum for Your Life as a membership-based sound healing platform, setting it apart from one-off sound healing sessions.
Target audience & buyer personas – Pinpointing individuals seeking stress relief, emotional balance, and a deeper connection with their voice.
Streamlining services – Ensuring each offering fits seamlessly within Carolina’s business model, making it easy for clients to engage.
With this foundation in place, we could confidently move forward in creating a consistent, immersive brand experience across Carolina’s website and membership platform.
The branding stage & Its impact
Although Carolina already had a logo and a sense of her visual identity, we worked together to refine her brand presence and ensure it was applied consistently throughout the website. We adjusted colours, typography, and imagery, creating a soothing and engaging digital space that mirrors the experience of sound healing.
The website design & build
Ensuring mobile and tablet compatibility was a priority throughout the design process. The website is fully responsive, adapting seamlessly to different screen sizes to maintain a smooth user experience across all devices.
The focus was on creating a site that didn’t just sell a service but invited users into an immersive experience—whether they were booking a session, joining the Chakra Audio Membership, or learning about vocal toning.
Wix features that streamlined the business
To enhance user experience and business efficiency, we integrated:
The Chakra Audio Membership, giving users access to an exclusive library of guided sound therapy sessions.
Subscription-based pricing plans, allowing for flexible membership tiers and automated payments.
Private access pages, ensuring members receive structured, exclusive content tailored to their journey.
An automated booking system, making it easy for clients to schedule 1-to-1 vocal toning sessions.
Dynamic content pages, simplifying the management of ongoing audio programs and healing sessions.
The outcome & next steps
The result is an interactive and scalable digital space that allows Carolina to:
Grow her membership platform, offering ongoing value to subscribers.
Streamline client bookings and communications, reducing admin time.
Deliver structured content in an accessible and engaging format.
With the website live, Carolina continues to refine her marketing strategy while being part of my Aftercare Plan, ensuring that Hum for Your Life continues to evolve and grow.
Explore Hum for Your Life → www.humforyourlife.com
TESTIMONIAL:
I'm so grateful for all the work Jack & I have done together for the Brand Identity workshop for my new business. I really feel everyone needs to work with Jack before launching a new business. He was able to go beyond and help me discover the business identity like no one else, had couple of people in the past that didn't quite put the time and energy like Jack was able to.
He is generous, calm, intelligent and straightforward thinking but also able to listen, be patience and allowing clients to go through their journey, always giving extra support whenever needed. Easy communication and always available. Super super helpful. Now we are developing the website and I can't wait to see results. If you are in doubt, no more, get Jack to help you! - Carolina Baranski
Interested in a similar transformation?
Learn more about how my consultancy services can help you refine your brand and build a strategic online presence at Jack Dicker Consultancy - About Me.
If you’re looking to refine your brand identity, develop a professional online presence, or streamline your business with a custom website, let’s chat.
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